Why don't I see more meat protein listed in the first 5 ingredients?

Why don't I see more meat protein listed in the first 5 ingredients?

Our main goal is to produce a complete and balanced recipe for competitive and working dogs.  Our formulas already contain 85% from low ash animal sources.  They are designed to eliminate digestive challenges, not create them, so adding multiple proteins without a direct benefit isn't an option for us. 

We always run our options of ingredients through our Recipe for Success and the results often leave us with very few options - except using more animal protein.  

Recipe for Success

1st ingredient: high protein meat meal. 
Legume-free. Absolutely No Peas!
High natural taurine from animal sources.
USDA Grade, Texas harvested grains.
Organic trace minerals for greater absorption. 
100% Natural yeast cultures to help manage stress.
Pumpkin to regulate digestion, ensure firm stool.
Organic Selenium for healthy skin and coat.
L-carnitine to ensure peak performance and recovery.
You can always count on us to eliminate as many phytoestrogens as possible.  

By the numbers

Protein over 25% 
Fat over 15%
Kcals over 400 per cup 
Fiber less than 5% 
Ash less than 8% 

Plus the latest innovations

Trumune by Diamond V, has been proven to help manage stress, inflammation, and sensitive stomachs.
Propath organic trace minerals, by Zinpro, have been shown to improve digestive health and skin integrity. 

Does not Contain

You will not find the following ingredients in any of our formulas
Peas, Pea Protein, Pea Starch, or Pea Fiber
Split Peas, Whole Peas, Yellow Peas, or Green Peas
Corn, Wheat, Soy, or Gluten
Alfalfa, Barley, Wheat, or Rye
Red Lentils, Green Lentils, or Lentil Fiber
Pinto Beans, Green Beans, or Red Beans
Kidney Beans, Navy Beans, or Lima Beans
Chickpeas (Garbanzo Beans)
Eggs or Egg Product
Beet Pulp, Brewer's Yeast, or Pomace
Canola, Soybean, Safflower, Olive, or Sunflower oil
Poultry-by-products or Meat by-products
Menhaden Fish, BHA, BHT, or Ethoxyquin
Artificial Colors or Synthetic Preservatives
Rye, Clover, Sprouts, or Bok Choy

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